I don't know who's in charge of booking advertising on the Toon Disney channel, but it's gotten worse. Yes, they're still advertising "Space Bag" to children—the plastic storage bags that you vacuum all the air out of to compact your clothes and pillows and such. (One handy use they showed was a suitcase packed full of compressed bags of clothes that otherwise wouldn't fit into the suitcase. Great idea! As long as the hotel where you'll be staying offers hose vacuums when you're ready to pack for the return trip.) [Sadly, those Best Western ads Ben was swayed by earlier this summer did not address the vacuum-related amenities. Yes, "you can have free coffee" and "you can stay for five days," sure. But how are they fixed for guests who need to vacuum-pack their suitcases?)
Worse still, this channel aimed at kids is also running ads for the Craftmatic adjustable bed. Yes! Merchandise aimed at the children's grandparents' demographic group! Ben has urged me to purchase the Craftmatic posthaste. "We don't need that because we already have beds we like," I explained. "But it's more comfortable!" rebuts the most willing consumer of advertising ever.
Are there any picture books out there that help explain to kids why commercials are not to be believed?
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4 comments:
My nephews at one point were heavily into infomercials, and could expound on the virtues of every product imaginable. Luckily they had no knowledge of any family credit card numbers.
Thanks, Rob—I just relayed your explanation to Ben. Will lather, rinse, and repeat as needed.
I believe that usually the commercials are less aimed at children and more aimed at the parents(or grandparents!) supervising them.
I feel better then I have in Years.
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